ABSOLUT COLORS is an ABSOLUT bottle dressed up with a message of diversity, pride, and respect. For each of the first one-hundred coming out stories submitted, ABSOLUT will donate 100 Euros to InterPride - The International Association of Lesbian, Gay, Bisexual, Transgender, and other sexual identities - to support their worldwide networking, education and mutual support of member LGBT Pride Organizations. The funds will be used to support economically disadvantaged members of the InterPride organization so that they can take part in the educational program and become better equipped for carrying out the Pride message on a local level. InterPride was founded in 1982. It's mission is to educate, support and direct the growing network of LGBT Pride Organizations. Interpride believes that everyone should be proud of their sexual orientation and gender identity and promotes a vision that takes sexual diversity as a gift and encourages individuals to let their true personalities to shine through.
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